Harrah’s Entertainment Assumes Ownership of Vegas Planet Hollywood
Harrah’s Entertainment has assumed ownership of the Las Vegas Planet Hollywood Resort and Casino. Harrah’s customer-loyalty program, Total Rewards, will be fully integrated into the property in April 2010, enabling guests to earn and redeem Reward and Tier Credits. Planet Hollywood A-List points will automatically convert into Total Rewards. Harrah’s Entertainment, Inc. is the world’s largest provider of branded casino entertainment. Since its beginning in Reno more than 70 years ago, Harrah’s has grown through development of new properties, expansions and acquisitions, and now operates casinos on four continents. The company’s properties operate primarily under the Harrah’s, Caesars and Horseshoe brand names. Harrah’s also owns the World Series of Poker and a majority interest in the London Clubs International family of casinos.
Tags: Harrah's Entertainment, Las Vegas Timeshares, Nevada Timeshares
